hands typing on a laptop that's opened to the google search page

What Is Online Reputation Management?

December 25, 2018

Do us a favor and Google your business right now. What do you see? In a perfect world, it would look something like this: a glowing Google My Business snippet to the right, an abundance of 5-star reviews below, and blog articles from your website ranking in all three top spots. Unfortunately, we don’t live

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Does My Colorado Business Need Social Media?

December 25, 2018

Does your Colorado business need social media? Yes, it does. Whether you are a small local HVAC company or a national construction brand, social media will be vital to your marketing strategy in 2019. Your customers are online—and you should be too. Here’s why. 3 Reasons Why You Need to Be on Social Media in

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Italian restaurant outdoor seating with tables

Italian Restaurant Marketing: Tips For Marketing in Northern Colorado

December 15, 2018

Millennials are expected to surpass the Baby Boomers as the largest US demographic group in 2019—and that means their opinions and purchasing power matter for your Italian restaurant. Knowing what millennials want and how to reach them is the quickest way of making your Italian restaurant marketing plan worthwhile (and the easiest way to bring

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finished epoxy flooring

Colorado Epoxy Flooring Marketing: How To Make Digital Marketing Work for Your Niche Business

December 15, 2018

19,000 searches. That’s how many times Google users in the United States search the term ‘epoxy flooring’ each month. Want to capitalize on these searches for your epoxy flooring business? Go digital. Understanding digital marketing and how it can help your Colorado epoxy flooring business is critical to success. Here is our proven 5-step process

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Why Does My Small Business in Fort Collins Need SEO?

December 7, 2018

Whether you want to believe it or not, your customers have gone digital. When it’s time to find a realtor, HVAC technician, or plumbing company, they go to Google first. Consumers conduct more research online now before choosing to visit a store or to hire a contractor. It’s even said 84 percent of people trust

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digital marketing

“What is Digital Marketing?” Here’s Why Your Colorado Business Needs It

December 7, 2018

Once upon a time, marketing and advertising were quite simple. Run a few radio promotions to entice customers on their morning commute. Tape a television commercial and have it air a few times per day. Design a print ad to be featured in the local paper. It’s not so simple anymore. Customers aren’t listening to

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person working on a roof

Search Engine Optimization Marketing for Roofing Companies

November 30, 2018

Want to do me a quick favor? Open a second tab and Google “roofing companies in (insert your city here), CO”. What three roofing company websites appear first? Is your Colorado roofing company in the top three? No matter how great your roofing business, if you don’t show up in a Google search, your leads

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construction site

Search Engine Optimization Marketing for Construction Companies

November 30, 2018

Did you know that Google processes over 40,000 search queries every second? People (and by people, we mean your customers right here in Colorado!) are looking for you online. Go to Google right now and search “construction companies in “insert your city name”, CO”. Did you show up? Did you make it in the top

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online marketing ideas

6 Essential Tips and Tricks For Small Business Online Marketing

October 2, 2018

Rule #1 Check your google listing. Before you start trying to use pay-per-click and other paid marketing, make sure that you have an accurate Google business listing. Research has found that 95% of local businesses have errors in their business listing, which leads to customers getting inaccurate information. It goes without saying that having the

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