SEO stands for Search Engine Optimization, which is the practice of optimizing webpages or websites for higher rankings on a search engine's results page (SERP). SEO is a combination of strategies, techniques, and tactics used to increase the number of visitors to a website by obtaining a high-ranking placement on the search results page of a search engine (SERP).
SEO can also be used to target different kinds of searches, including image search, local search, video search, academic search, news search, and industry-specific vertical search engines. SEO involves making changes to the website structure, content, and HTML coding of the website. These changes can help to improve the website's visibility on search engine results pages, as well as to increase the site's usability and user-friendliness.
SEO also involves creating quality content that is relevant to the target audience, using keywords and phrases that are related to the content, and optimizing the website for mobile devices. The main goal of SEO is to increase the website's visibility and rankings on search engine results pages so that it is easier for users to find the website and its content.
By optimizing websites for search engines, businesses can increase their visibility and reach more potential customers. If you're looking for a top-rated marketing agency with integrity to help with your next SEO campaign, contact us to see why our clients love working with us.